Google Shopping Management
Google Shopping Campaigns
Google Merchant Center
Now upload your products direct on google and let millions of people see them online and in-store inventory.
Modify your products whenever you want so that shoppers will always see the right information on your website ads.
Google Merchant Campaign is yet another powerful tool that allow you to be on top on search engine in term of your products just like big players Amazon and Flipkart.
Get more with your Google Merchant Account
- Benefit from Google merchant center
- Audience Targeting
- ISO Campaign Strategy
- Product Feed Management
Benefits to have Google Merchant Center Account
If we say “shopping on Google begins with Google Merchant Center”, what’s your reaction then?
Don’t be shocked it’s a fact. To advertise your products on google you will need a Google Merchant Account. Google Merchant Center is a tool through which you can add your store brand and products data at one place and make it available to shopping ads and other services.
Attract more potential buyers
Reach customers while they are shopping online being active on google, youtube and other across the web.
Access controls on how your products will appear online
Keep your products details updated so that your customers current and relevant items they are looking for.
Google Remarketing Campaign
Now it’s easy to connect with people who previously have visited your website or ads through Google Remarketing Ads.
- Implement Retargeting Campaign
- Install remarketing tags on client website to collect website visitor’s data.
- Genreate an audience pool report to retarget by means of Facebook dynamic campaigns.
ISO Campaign strategy
Using ISO Campaign Strategy, now allocate more aggressive bids and budget to certain high value searches by understanding privacy settings and eliminating negative keywords.
- Have control on which products you want more searches for.
- Keep an eye on which queries are performing well for your products.
- Isolate your branded and non branded products to support upper funnel ads buy.
Product Feed Management
Product feed management involves optimization of product feeds in order to improve shopping campaign results. With RedCubePixel’s strategy monitor your product feeds and thus improve ROI(Return on Investment).
- Submit up to 24* Google feeds on a regular basis
- Create a separate storehouse for each product unit to optimize its color, product type, brand name etc.
- Match customer intent based keywords with shoppers buying signals
- Set special google shopping offers to fulfil custom promotions feeds.
- Implement Custom Labels for more agile campaign management (for Google Shopping)
